AI Insights · Timothy · April 2023
Top 5 Self-Therapy and Journaling Apps on iOS in the US - Q1 2023
Discover the performance of the leading self-therapy and journaling apps on iOS in the US during the first quarter of 2023. See how apps like Breeze: Mental Health and Paired: Couples & Relationship fared in terms of downloads, revenue, and active users.
The first quarter of 2023 saw notable performances from the top self-therapy and journaling apps on iOS in the United States. Below, we explore key metrics for the leading apps in this category, with data sourced from Sensor Tower.
Breeze: Mental Health experienced a robust increase in weekly revenue, peaking at approximately $222K in mid-March. Downloads surged in early January, reaching around 158K, but gradually declined to about 51K by the end of March. Active users followed a similar trend, starting at 170K in late December and rising to 353K by early January, before tapering off to about 179K by the quarter's end.
Paired: Couples & Relationship maintained steady weekly revenue, hovering around $146K to $160K throughout the quarter. Downloads were consistent, peaking at 54K in early January and stabilizing around 38K towards the end of March. Active users remained relatively stable, fluctuating between 388K and 424K over the quarter.
Me+ Daily Routine Planner showed remarkable growth in weekly revenue, starting from $19.7K at the end of December and peaking at $220K in late February. Downloads mirrored this growth, reaching a high of 147K in mid-February. Active users also saw a significant increase, starting at 83K in late December and peaking at 386K in late February, before slightly declining to 319K by the end of March.
I am - Daily Affirmations had a solid performance in weekly revenue, peaking at $232K in early January. Downloads were highest in late December at around 98K and stabilized around 44K to 48K through March. Active users peaked at 454K in early January and remained between 303K and 349K towards the end of the quarter.
Fabulous: Daily Habit Tracker saw moderate revenue growth, peaking at $109K in early January. Downloads were highest in early January at 36K but decreased to around 12K by the end of March. Active users peaked at 218K in early January and gradually declined to around 137K by the end of the quarter.
For more detailed insights and data on these apps, visit Sensor Tower.